With more than a million square feet of exhibit space the PPAI Expo is among the largest annual trade shows in Las Vegas. Somehow, we managed to not step one foot onto the show floor this year, and the experience left us energized and excited for the year ahead. Read more to learn about our alternative approach and what transpired in the process.
This article originally appeared in the February 2020 edition of The Burn at PromoJournal by PromoCorner
Roger W Burnett 