Best PPAI Expo. Ever!

With more than a million square feet of exhibit space the PPAI Expo is among the largest annual trade shows in Las Vegas. Somehow, we managed to not step one foot onto the show floor this year, and the experience left us energized and excited for the year ahead. Read more to learn about our alternative approach and what transpired in the process.

This article originally appeared in the February 2020 edition of The Burn at PromoJournal by PromoCorner

Best EXPO. Ever!

So, You’re in Sales? Up Your Close Rates Using the Diamond Rule

With 12 books on 9 topics spanning the Goldfish Franchise of books, Stan Phelps has built a career examining the ways Companies of all sizes can implement small but powerful changes to improve across all disciplines. This discussion centers on the study of human emotions and the predictable ways we all react to pressure-filled situations. The content is thought-provoking and Stan is an excellent communicator.

So, You’re in Sales? A Sales Career Forged in The Great Recession

2008 was an unfortunately unforgettable year for most Americans and Mike Langford’s sales and marketing career was forged in the most difficult days of that Great Recession. This Episode explores how new entrants to the economy handled that challenge within the economic condition of the time and the ways it has affected Mike’s willingness to take risk to achieve increasing levels of success. Plus, Mike reveals the Pitch Club concept and how to get involved

So, You’re in Sales? The Give First Economy and How to Succeed at It

Kirby is a good friend and a graduate-level believer in the Give First strategy of business relationships. He arrived in the studio to talk about his latest book and why it’s important to use a Give First strategy in business today.

Marketer, business leader and 5 time author Kirby Hasseman joins the program for an analysis behind the adoption of a Give First strategy in sales and the benefits (and risks) associated with pivoting to this approach. In this Episode we examine the Appreciation Gap and it’s consequence, share real-life examples of how your message changes when you adopt this strategy and the value of considering yourself a media Company, regardless of what you sell

2019 Best Year Ever?

If you can’t imagine the present as the best time of your life how can you expect to know when you’re finally there?
This article originally appeared in the January 2020 edition of The Burn at PromoJournal by PromoCorner

https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/733536430&color=%23ff5500&auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false&show_teaser=true&visual=true” target=”_blank” rel=”noopener”>2019. Best Year Ever?

So, You’re in Sales? Dysfunction Driven Sales Success and Breaking the Cycle of Shame

This is a weighty, emotional topic Jason Tracey and I chose to tackle straight on in this Episode of the Podcast, which originally aired December 25th, 2019

What happens when that which propels your success is driven from trauma, tragedy or other sources of dysfunction? In this Episode, business coach Jason Tracey examines the results from his time spent with entrepreneurs and sales teams and the ways salespeople often create their own obstacles and gives his first-person perspective on why you should be providing content via video immediately if not sooner

So, You’re in Sales? 2019 Wrap Up wsg Paul Bellantone

In what’s become an annual tradition, Promotional Products Association International President and CEO Paul Bellantone joins me for a look back on the year that was 2019, a comparison between our predictions and what transpired and our best prognostications on what to expect in the year to come.

So, You’re in Sales? Standing Out in a Sea of Sameness

It’s never been more challenging to stand out in a perceived sea of sameness. Drawing attention to your business and the work you do is time consuming, expensive and frequently ineffective.

In this Episode, Chris Wachowiak from Ronin Branding steals the interview chair for a look behind Social Good Promotions and how our business is structured to tackle these challenges, both for ourselves as well as clients and prospects

So, You’re in Sales? Seize Every Day, the Road to 1% Daily Growth

What would YOU do if you were able to pursue gratification instead of income? Doug Moffat joins me for a discussion about the vital importance to seizing the opportunity found in every day, his pivot away from a career that made him miserable and what’s transpired in his timeline since that decision.

So, You’re in Sales? The Art of Letting Go: Getting Control of Your Business

Late nights turn to early mornings which creates endless frustration.

Without a trusted system around which to organize your business, the average business owner encounters increasing levels of struggle with the growth of your business.

Catherine Juon stops in for a discussion about the journey to adopting business process in your operation and the personal and professional benefits found along the way – including saving lives