Even wondered what happens when shit goes wrong? Ours is a traveling trade show industry. When you're spending months of your life on the road, traveling from city to city to visit with the same people on a recurring basis, it becomes necessary to learn how to tell stories. These are the stories we tell... Continue Reading →
We step outside the Promotional Marketing industry for a discussion with a former Marine turned YouTube star. Antonio joins me for a discussion about the ways content marketing has changed over the years, shares insider hacks to stand out in a crowded and noisy content marketplace and offers his thoughts on the Personal Brand stack,... Continue Reading →
Technology is core to David Shultz's everyday activities. In this Episode, we talk about the ways shifts in the industry's composition are being affected by technology, the ways technology is forcing some of those shifts, the importance of humanity in the value chain and thoughts behind his decision making in leaving Distributor Central after 18... Continue Reading →
Charity Gibson joins me on the Anniversary of the podcast becoming a twice monthly broadcast for a discussion regarding her observations as a digital marketer from both the supplier as well as the distributor perspective and the expert ways members of our industry are capturing market share employing social media tactics and strategies designed to... Continue Reading →
As a road warrior, music lover and enthusiastic content consumer and producer, Amanda Delaney brings a field-level perspective to the subtle and not-so-subtle ways the Promotional Marketing industry is different from years past. We touch on industry consolidation and the effects it's creating among our industry's field sales organizations, the ways social media has impacted... Continue Reading →
Dana joins me on the heels of a career-changing decision to look back on the ways his road led him to the choice, what giving back has done for him along the way - including changing his perspective.
HACK YOUR CLOSET! T Shirt Tycoon was named 2015's fastest growing Supplier. Bam Bam's has energized their marketing efforts. Based on a mutual commitment to trust, transparency and a desire to deepen relationships with others with similar values, CoLab was born. Listen in on how this collaboration has already delivered amazing results for it's customers... Continue Reading →
Content creator, business owner, sales leader and Good Time Player-Man Kirby Hasseman joins me for a discussion about all things sales, including hiring for culture & training for skill, why personality must combine with productivity for sales success, how and where budgeting for content should live in your business and why content is like fitness.